Ever dreamed of being your own boss? Finding the courage to go from employee to calling all the shots isn’t easy. Starting your own business is scary but worth the risk if you’re willing to do the hard work.
Nicole Feliciano Founder of MomTrends knows firsthand the struggles and rewards of building a successful brand and business. I had the pleasure of meeting Nicole in 2010 which led to working together on several projects.
When we first met I’d been running a successful meeting planning business for over 7 years and just started my first website dedicated to moms – Sassy Moms in the City. While I had a proven background in running events and marketing for Fortune 500 companies, when it came to the the world of online influence, I was just getting my feet wet.
Excited to learn, but overwhelmed running my current business while adding on blogging campaigns for national brands, Nicole played a key role in motivating me to push forward.
Working with her on various projects taught me that if you wanted to succeed as digital marketer (and business owner), it was all about the hustle and staying on top of your game.
Mom Boss is the book for all the women out there who have big ideas, but are also struggling with how to fit it all in with family. I’m all for women leaning in, but not to the point where something snaps. Mom Bosses are flexible and strong. This book will show you the path to setting up a life you love, full of challenge and ambition, but also equally full of ballet recitals and family dinners.
Blogging is extremely competitive considering it takes just a few minutes to start a website these days. Over the years there have been many times I wanted to throw in the towel and leave the world of social media behind, but watching Nicole grow her brand into a league of its own has been inspiring.
Like Nicole and many other entrepreneurs, the goal of starting a business was to create a career that worked for me. While I didn’t have a family at the time I took that leap of faith, I craved a flexible schedule and wanted to maximize my revenue potential. At some point when I did become a mom, I wanted the freedom to work on my own terms.
Since launching MomTrends in 2007, Nicole has evolved from running a website to running a million dollar business reaching over 500,000 moms monthly who count on her for what’s cool in motherhood to penning the Mom Boss – Balancing Entrepreneurship, Kids and Success sharing personal tips for running a biz on her own terms and finding balance.
Branching out on your own is one thing – many people do it – but being a mom adds an entirely different level of complexity. Mom Boss shares motivational stories from Nicole and several mom entrepreneurs along with tips and guidance for what it truly takes to become a badass Mom Boss.
Where Sophia Amoruso’s #GirlBoss left off for young millennials breaking into the business world, Mom Boss picks up and continues the mission for all the entrepreneurial moms out there. Mom Boss proves that being successful isn’t about degrees or sacrifices, it’s about balance and power. It’s where instinct meets intelligence. Every mom has it in her to be a badass business woman. Nicole Feliciano charts the course for building a successful career without sacrificing being a great mom.
Thanks Nicole for sharing your no holds barred Mom Boss experience and congrats on the book. It truly is everything you’d want to learn from a successful Mom Boss and “what to know before quitting your day job”.
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So Chic Life was provided a copy of Mom Boss for purposes of this review. Opinions and thoughts are 100% honest and my own.